As Latin America enters a World Cup Year, New Research Confirms iGamers’ Expectations in Latin America
With ICE Barcelona 2026 (19–21 January) approaching, OKTO PAYMENTS outlines how payment infrastructure is redefining performance in regulated, high-volume iGaming markets. New research from the next-gen Payment Service Provider indicates that the rapid growth and convenience of betting and other online platforms across Latin America has shifted consumer expectations toward a more secure, personalized, and instantaneous service.
“Trust in iGaming Is Built at the Checkout, not in the Marketing Campaign,” says OKTO PAYMENTS GM in Brazil
Leonardo Chaves explains how spontaneous betting behavior and payment friction are reshaping platform competitiveness ahead of the World Cup.
Prediction Markets Are Exploding — and Payments will matter more than ever
After Brazil’s newly regulated betting sector generated R$37 billion in gross gaming revenue in its first year, becoming the world’s fifth-largest betting market, attention is already turning to what could come next for Latin America’s iGaming economy: prediction markets.
From Instant to Personalized: 5 LatAm Payment Predictions for 2026
If 2025 was the year when instant payments really began to dominate the Latin American payment ecosystem (Pix in Brazil overtook cash as the most used payment method), then 2026 will be the year for those who can combine this lightning-fast power with enhanced automation and personalisation.
Profile of Brazilian Bettors: Who They Are, How They Are Distributed in the Regulated Market, and How They Behave on Digital Platforms
With more than 25 million bettors, the regulated sector shows a concentration among young adults, multiple accounts per user, and low tolerance for payment failures.
